Stop Drifting. Start Leading.
We Forge the Leader, the Business Follows.
You don’t have a business problem. You have an identity problem. The friction, the drift, the gap between your current reality and your ultimate potential—it all starts within. We provide the fire and the framework to forge the leader you must become.
The End of Hype. The Beginning of Legacy
ARETE is a hybrid system of live training, online integration, and neuro-repetition, backed by lifetime aftercare. We don’t do inspiration. We deliver identity-level, cellular transformation for leaders who are done performing and ready to become.
The Forges
VIRTUS – The Identity Forge(12-Week Immersion)
We start with ruthless clarity. We identify your core values, your non-negotiables, and the single most important lever for your growth. No more chasing shiny objects.
Who It's For:
The leader who looks strong in public but feels fractured in private. You're achieving, but it costs you. You're ready to end the performance and build an unshakable core.
What It Is:
A complete reset. We cut your hidden compromises and rewire your nervous system so resilience becomes automatic. This is where you move from a "good self" to a "whole self."
What's Included:
Drift Audit & Reset
Cellular Reprogramming Protocol
The Virtus Discipline Framework
Your ARETE Ascension Map™
DOMINIUM – The Leadership Forge (6-Month Immersion)
Who It's For:
The leader ready to scale their impact. You have a team, but you're still the chief problem-solver. You're ready to build a culture that embodies your standards, so you can lead, not just manage.
What It Is:
Leadership at scale. A 24-week immersion in discipline, embodiment, influence, stewardship, and creation, including your included Breakthrough Day to shatter false identities.
What's Included:
Full Dominium Curriculum
Breakthrough Day Immersion
Emotional Recalibration Training
Optional 7-Day Leadership Forge Upgrade
AETERNUМ – The Legacy Forge (12-Month Immersion)
Who It's For:
The visionary. Your ambition is permanence. You are building something that must outlive you and you refuse to let your influence die with you.
What It Is:
Legacy mode. The full ARETE Mastery Path, including in-person intensives, succession systems, and narrative custody to lock in your life’s work.
What's Included:
Virtus & Dominium Journeys
Advanced ARETE Mastery Intensives
Succession & Multiplication Framework
Your Legacy Codex
ARETE Kinship (Lifetime Community)
IMPERIUM – Lifetime VIP Access (Exclusive | 2 Seats per Year)
Who It's For:
The sovereign leader ready to lead movements. You have achieved scale and seek the highest level of authority, access, and peer-level collaboration.
What It Is:
Permanent, all-access entry to me and the private ARETE Council. This includes travel, events, co-leading opportunities, and full immersion into a life of ultimate legacy.
What's Included:
Unlimited Access to Craig & the Council
Exclusive Immersive Events
Movement-Level Strategy
What to Expect
When you step into a forge, you commit to transformation. Here’s what every ARETE member receives:
Identity-Level Reset
This is not surface-level hype. We work at the cellular level.
Daily Integration:
Practices that fit your real life, forging new neural pathways.
Lifetime Aftercare: This is not a transaction. It's a transformation.
All Training Manuals & Workbooks
Lifetime Access to Program Recordings
Monthly Alumni Recalibration Calls
Private ARETE Community
Direct Mentorship & Support
Who You Will Become
You won't just get a certificate. You'll get a new identity.
Unshakable Integrity
The end of the public performance/private collapse cycle. You are whole.
Cellular Resilience
Stress becomes your sharpening tool, not your breaking point.
Commanding Presence
People feel your conviction before you speak. You earn trust by embodying your standard.
Disciplined Leadership
You build systems and cultures that reflect your excellence, freeing you to focus on vision.
